SCHEDULE
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12:30 - 14:00
Hallway next to the Ferdinand Conference Room, Building A, level 2, "Alexandru Ioan Cuza" University of Iași, 11, Carol I Boulevard, Iași
Registration
14:00 - 14:40
Ferdinand Conference Room, Building A, level 2, "Alexandru Ioan Cuza" University of Iași, 11, Carol I Boulevard, Iași
Opening Plenary Session - Part I
Moderator: |
Ioan-Alexandru GRĂDINARU, Vice-Dean ‒ Faculty of Philosophy and Socio-Political Sciences, Alexandru Ioan Cuza University of Iaşi |
Welcome speech |
Mihaela ONOFREI, Rector-in-charge ‒ Alexandru Ioan Cuza University of Iaşi |
Opening remarks 1 |
Conţiu Tiberiu ŞOITU, Dean ‒ Faculty of Philosophy and Socio-Political Sciences, Alexandru Ioan Cuza University of Iaşi |
Opening remarks 2 |
Gheorghe-Ilie FÂRTE, Director ‒ Department of Communication Sciences and Public Relations, Alexandru Ioan Cuza University of Iaşi |
Opening remarks 3 |
Ştefan BRATOSIN, Director ‒ The Institute for Advanced Religious Studies and Internetworking Communication (IARSIC), Paul Valéry University of Montpellier |
14:40 - 15:00
Ferdinand Conference Room
Coffee break
15:00 - 17:00
Ferdinand Conference Room, Building A, level 2, "Alexandru Ioan Cuza" University of Iași, 11, Carol I Boulevard, Iași
Opening Plenary Session - Part II
15:00-15:40 |
Antonio-Roberto MOMOC |
DIGITAL MEDIA AND POPULISM: HOW NEW MEDIA DISRUPTED POLITICAL COMMUNICATION |
15:40-16:20 |
Cia MUYLLE |
CLASSICAL FUNCTIONS OF MASS MEDIA REVISITED |
16:20-17:00 |
Mihaela Alexandra TUDOR |
MÉDIATISATION DU RELIGIEUX: LES ÉGLISES DES ETATS ET LES ETATS DES ÉGLISES |
17:00 - 18:00
Break
18:00-19:00
The Museum of "Alexandru Ioan Cuza" University, 12, Titu Maiorescu street, Iaşi
Workshop
Cia MUYLLE |
FAKE NEWS |
19:00-21:00
The Museum of "Alexandru Ioan Cuza" University, 12, Titu Maiorescu street, Iaşi
Welcome Reception Cocktail
9:00-12:00
Ferdinand Conference Room, Building A, level 2, "Alexandru Ioan Cuza" University of Iași, 11, Carol I Boulevard, Iași
Conference Panel: Public relations
Panel chairs: Camelia GRĂDINARU & Daniel-Rareș OBADĂ
9:00-9:25 |
Roxana TURCANU-TOLOMEY |
LA COMMUNICATION POUR LE DEVELOPPEMENT: MODELISATION CONCEPTUELLE ET INTERROGATIONS PRATIQUES |
9:25-9:50 |
Gheorghe-Ilie FÂRTE |
HOW TO COPE WITH PERSUASION COPING BEHAVIORS? |
9:50-10:15 |
Laura-Maria-Andrada BLAJ |
CORPORATE SOCIAL RESPONSIBILITY AS COMMUNICATION AND PUBLIC RELATIONS TOOL CASE STUDY: MALE BASKETBALL TEAMS IN THE NATIONAL LEAGUE OF ROMANIA |
10:15-10:40 |
Ioan-Alexandru GRĂDINARU |
HOW FAR CAN WE GO? PUBLIC AFFAIRS AND THE LIMITATIONS OF SOCIAL CONSTRUCTIONISM |
10:40-11:05 |
Nicoleta DOSPINESCU |
SPORTS ENDORSERS IN BRAND PROMOTION CAMPAIGNS |
11:05-11:30 |
Alexandra-Niculina BABII |
ARE THE MOTIVATIONS OF PARTICIPANTS REALLY TAKEN INTO CONSIDERATION IN EVENT PLANNING? |
11:30-12:00 |
Daniel-Rareș OBADĂ |
WHY DO FACEBOOK USERS SPEND SO MUCH TIME ONLINE? USING FLOW THEORY AS THEORETICAL FRAMEWORK FOR A POSSIBLE EXPLANATION |
12:00-13:30
Titu Maiorescu Canteen Restaurant
Lunch
13:30-16:00
Ferdinand Conference Room, Building A, level 2, "Alexandru Ioan Cuza" University of Iași, 11, Carol I Boulevard, Iași
Conference Panel: Advertising
Panel chairs: Ioan-Alexandru GRĂDINARU & Corneliu MUNTEANU
13:30-13:55 |
Ioana GRANCEA |
SHORTCUTS TO CREATIVE CONTENT |
13:55-14:20 |
Simona POCLID |
THE MEANINGS OF CULTURAL BRANDS |
14:20-14:45 |
Gerard STAN |
CHILDREN'S SCEPTICISM AND THE INTERPRETATION OF ADVERTISEMENTS |
14:45-15:10 |
Cristian NISTOR |
THE IMPORTANCE OF SOCIAL MEDIA IN COMPANIES |
15:10-15:35 |
Georgiana-Anca ȘERBAN |
THE NARRATIVE IMAGINARY IN ADVERTISING: THE POWER OF THE STORY IN THE CREATIVE PROCESS |
15:35-16:00 |
Corneliu MUNTEANU |
TOWARDS A MULTIDIMENSIONAL SPACE OF MARKETING ELICITED EMOTIONS FOR ROMANIAN LANGUAGE |
16:00-16:30
Ferdinand Conference Room
Coffee break
16:30- 19:00
Ferdinand Conference Room, Building A, level 2, "Alexandru Ioan Cuza" University of Iași, 11, Carol I Boulevard, Iași
Conference Panel: Journalism and media studies
Panel chairs: Horia CHIRIAC & Horea Mihai BĂDĂU
16:30-16:55 |
Alexandru LĂZESCU |
THE SOCIAL IMPACT OF THE NEW NEWS CONSUMPTION ENVIRONMENT |
16:55-17:20 |
Ștefania BEJAN |
LE PIÈGE DE L'INFOTAINMENT |
17:20-17:45 |
Oana OLARIU |
HOW IS THAT NEWSPAPERS ATTRACT VIOLENT COMMENTS WHILE SEVERAL SELF-PUBLISHING PLATFORMS THRIVE ON HIGH QUALITY COMMENTS? A PERSPECTIVE ON THE EVOLUTION OF SOCIAL VALUES AND BEHAVIORS |
17:45-18:10 |
Camelia GRĂDINARU |
TROUBLED WATERS: A CURIOUS CASE OF REMEDIATION |
18:10-18:35 |
Elena VASILIU |
THE ARGUMENTATIVE STRUCTURE OF FAKE NEWS |
18:35-19:00 |
Horea Mihai BĂDĂU |
COMMENT CONSTRUISENT LES UTILISATEURS LES ACTIONS DE L'IA? |
16:30-18:10
The Museum of "Alexandru Ioan Cuza" University, 12, Titu Maiorescu street, Iaşi
Conference Panel: Semiotics
Panel chairs: Gheorghe-Ilie FÂRTE & Elżbieta Magdalena WĄSIK
16:30-16:55 |
Zdzisław WĄSIK |
ETHICS AND MORALITY AS AXIOLOGICAL AND PRAXEOLOGICAL SEMIOSPHERES OF CULTURE |
16:55-17:20 |
Tudorel Constantin RUSU |
THE EXORDIUMS IN THE ORTHODOX CHRISTIAN HOMILIES: INTERPRETATIONS FROM THE CLASSICAL RHETORIC PERSPECTIVE |
17:20-17:45 |
Elżbieta Magdalena WĄSIK |
ON DISCURSIVE SELF-ACTUALIZATION OF COMMUNICATION PARTICIPANTS IN LIGHT OF INTERPERSONAL RHETORIC AND SOCIOLINGUISTIC PRAGMATICS |
17:45-18:10 |
Traian STĂNCIULESCU |
THE TRANSDISCIPLINARY LANGUAGE OF THE "LIVING LIGHT": DESCENDING SIGNS IN AGORA |
9:30-12:30
Ferdinand Conference Room, Building A, level 2, "Alexandru Ioan Cuza" University of Iași, 11, Carol I Boulevard, Iași
Conference Panel: Rhetoric and Discourse theories
Panel chairs: Ioana GRANCEA & Iulia MEDVESCHI
9:30-9:55 |
Horia CHIRIAC |
THE AXIOLOGICAL PROFILE AND THE NARRATIVE IDENTITY OF THE SPEAKER |
9:55-10:20 |
Iulia MEDVESCHI |
POLITICAL IMAGE: BETWEEN DISCOURSE AND DISCURSIVITY |
10:20-10:55 |
Viorel ȚUȚUI |
THE "UNPREDICTABLE PAST" OR HOW COULD WE EXPLAIN THE EFFICIENCY OF OLD PROPAGANDA? |
10:55-11:20 |
Raluca Florina STOICA |
THE BILINGUALISM, THE NEW EUPHEMISM BORN FROM THE FEAR OF EXPRESSING OURSELVES IN THE NATIVE LANGUAGE |
11:20-11:45 |
Eugenia BOGATU |
THE SITUATIONAL CONTEXT, A DETERMINING CRITERION OF THE PRAGMATIC ACT |
11:45-12:05 |
Dan STOICA |
PR AND RHETORIC |
12:05-12:30 |
Bogdan ȘTEFANACHI |
EUROPEAN SECURITY – A DIFFERENT STRATEGIC NARRATIVE |
